We have talked too much about Black Friday. What about Cyber Monday? If you do not like to scramble for shopping on Black Friday, then wait for Cyber Monday to buy online. Understanding this psychology, many store owners on Shopify have given jubilantly discount campaigns to attract customers and increase sales. So, what’s the difference between Black Friday and Cyber Monday?
What is Cyber Monday?
Cyber Monday (e-commerce Monday) is the biggest online shopping day in the US with attractive deals and discounts, which takes place on the first Monday after Thanksgiving and Black Friday.
This is a marketing idea from online sales page Shop.org. The phrase Cyber Monday was used for the first time in the season sales 2005. According to Scott Silveman, the head of Shop.org, this phrase derived from the statistics indicated that it had a significant increase in transactions on the first Monday after Thanksgiving’s 2004.
On that day, customers can choose discounted products online easily, which are not need to elbow others out in store, supermarket, mall,…With the development of the Internet, ordering is easier at anywhere, such as at home, the office or a cafeteria.
Traditionally, everybody often goes home on Thanksgiving so they can be absent in the bustling city of Black Friday. Therefore, Cyber Monday has created for those who miss the Black Friday.
On Shopify, we have some applications to support store owners and raise sales number especially on Cyber Monday, Black Friday or Christmas. You can use Shipping Bar Master. With this app, you can skyrocket cart value because customers will add more items to achieve the cart goal and gain free shipping. Besides, we also have Currency Converter Box By Autoketing or Discount Master to help you in this sales season.
What’s the difference between Cyber Monday and Black Friday
Similar to Black Friday, Cyber Monday is also one of the starting days for the US shopping season of the year. However, if Black Friday is associated with traditional shopping (customers come to physical stores to buy), Cyber Monday symbolizes new shopping patterns – online pattern, when transactions are made primarily on the internet.
So, if you are a person who doesn’t like to crow and scramble of Black Friday, you can wait for Cyber Monday to shopping online. You just need a few mouse clicks and then have shopped for discounted products easily.
Besides, if Black Friday is mainly for big retailers, Cyber Monday is for the small others. On Black Friday, they are almost hunting expensive technology items while Cyber Monday has small tools like the knife, cut and fashion.
However, at now, Black Friday has also promotion times, discounts on the web which do not need to wait until Cyber Monday.
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