Sharing the story is also the hot trend on marketing. This is a way to tell your audiences about your brand story or products. If you are selling your products on Shopify, you should consider promoting your brands and products on social media and using the ephemeral content.
The first channel gives people the “Stories” is Snapchat. The story is known as the self-destructing social content with a 24-hour lifespan.
Not all people see the appeal initially. However, this ephemeral content format gives businesses a new way to be our authentic selves without worrying about the permanence of traditional social publishing when you consider how deliberate the majority of social media activities are.
Nowadays, Facebook has taken Stories and successfully and that lets business display the picture of their products. In addition, stories are also applied to Instagram which is the photo-sharing platform growing into an even bigger marketing powerhouse with 200 million active users.
In recent days, Snapchat recently rolled out SnapMaps to allow you to check out Stories across the globe. On the other hand, Instagram makes their own version of Stories more “marketing friendly”.
Your Stories are discoverable in the Explore tab with Instagram by tagging your location or relevant content to draw even more eyes. That lets you increase your reach. Besides, many users can also “mention” or tag your account in their own Instagram Stories to put their audiences’ attention on you.
Instagram has a potential game-changer that it rolls out clickable links for Stories. In the past, the driving traffic from Instagram to your site has long been limited to a single link in your bio but now it is attached in your stories.
In addition, the updated feature of Snapchat is to let you add clickable links to your Snaps, which will open in Snapchat’s browser.
Now, Stories are becoming a legitimate way to drive traffic to your website.
Furthermore, I would like to introduce you the useful apps to improve your customer services such as currency converter free, pop-up sales, professional email sign-offs, and facebook messenger online on https://autoketing.com/.