0 minute read 8 Email list building strategies to help your small business grow

To survive in today’s competitive landscape, you must continue to grow. As a result, businesses use a variety of strategies and tactics to maintain their growth. Email list building has historically been one of the most successful and proven methods for growing small businesses. This is due to the numerous benefits of having a high-quality […]

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0 minute read 6 Strategies to make more sales by using popups

When the majority of people think of using popups, they think of unrelated ads that appear while they read. But that’s not all they can be!  They can be used efficiently to generate more revenue and attract your clients. However, how can you efficiently employ them? Here are a couple of first tips. Put them […]

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0 minute read Introducing the new Popup Sign up Sales pop Banner app on Shopify

This September marks the official launching of the new app Popup Sign up Sales pop Banner. We are thrilled to share with you our newest popup app to build your customer engagement strategy. Use triggered popups for new and returning users, keep users on-site! We’re here to help Shopify’s merchants easily gather real, quality email […]

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18030 minute read 7 essential types of product photos for online store

In order to make a purchase, customers want to be sure that they know what they are buying. Product photos that illustrate all facets of your product help shoppers make confident, informed purchases. Here are a few of the things a great product photo can accomplish: It grabs the attention of shoppers and compels them […]

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32190 minute read Pricing strategy guide: 15 types to boost your sales (with examples)

If you don’t have a pricing strategy you’re in trouble. Why? Because your top competitors probably have brilliant pricing strategies. Time to catch up. Here’s the thing: If you price your offers too high, you won’t land as many sales. And if you price them too low, you’ll make less money than you could.  To […]

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96420 minute read How your store can benefit from personalized product recommendations

Store owners, marketing managers, business development executives – personalized product recommendations are the future of selling online. Personalizing your customers’ buying journey by recommending products they will find most relevant can help improve their shopping experience. And a personalized shopping experience means you will spend less marketing dollars trying to persuade them to make a […]

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97860 minute read Upselling strategies to boost revenue for e-commerce businesses

Upselling strategies for customers is a needed step for not only traditional stores but also online stores on eCommerce platforms such as Shopify. However, none is born to be brilliant or master in all of the techniques and methods of sale. The key to becoming successful in this field is to upsell existing customers, which […]

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330870 minute read Grow your business by understanding the buying cycle

The buying cycle is an integral part of every marketing campaign. Even though less attention is being paid to marketing strategy lately, it’s still the single most important thing in any of your marketing efforts. Understanding how your customers buy and lining up your marketing efforts, pricing, and sales process to reflect their buying process […]

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254850 minute read How to optimize on-page SEO for your e-commerce websites?

On-page SEO can help your e-commerce website rank higher, engage more potential customers, drive more traffic, and convert more leads. People typically start their product research with a search (usually on Google). To make an informed buying decision, they usually: Compare prices and features. Read reviews. Search for tips and advice. If your website isn’t […]

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98010 minute read How To Create An Effective Call To Action On Your Website 

Your call to action (CTA) is the most essential part of your marketing campaign. It’s also the difference between losing a potential customer and making a sale.  In this article, we’ll show you how to create persuasive calls to action. We’ll do this by going over: What is a call to action Common types of […]

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134880 minute read Facebook Marketing: Ultimate Facebook Messenger for Retailers

Facebook Messenger is the number 1 marketing channel in the world because of its large number of users through Facebook Marketing! And if you quickly seize this opportunity, it will be easier for you to gain a competitive advantage over your competitors.  Facebook Messenger makes it easier for online businesses to provide direct one-on-one customer […]

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71610 minute read Small Business Tips: Reduce Shipping Costs With These Ideas

With the role of e-commerce gaining more and more significance as means to do business in these trying times of the COVID-19 pandemic, shipping has become its most valuable partner. However, the shipping costs have a notable influence on customers’ purchase decisions. In this article, we will dive deep into How to reduce shipping costs […]

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