E-commerce is galloping in the world economy. More and more merchants take part in shopping online platforms like Shopify, WooCommerce, and Big Commerce. E-commerce is a very potential market. For new merchants who want to get the first sales, marketing is very important. When visitors come to your shop, you have a chance to introduce and sell your products. We continue talking about marketing checklist. How do you make a good checklist and an effective marketing plan?
Paid advertising brings you traffic quickly. There are many options for your choice. Fortunately, you can use advertisement with low cost. You can use a $10 package. Each advertising has different functions. Choose a suitable advertising platform to maximize your marketing plan. You have to target your audience on the right channels and use tools which help you reach potential customers. You can put advertisements on TV, social networks, blogs, and websites.
If you want to sell products in other countries, you research popular channels on those nations. Popular online communities have many members and you can get traffic from there. You need to improve and create an attractive profile’s feed before you carry out a marketing campaign. Upload several interesting posts to capture a huge amount of visitors. If you are Shopify’s merchant, you can use Kit to get help in paid advertising activities.
Facebook and Instagram advertising
Facebook users are very diversified. They are from many countries in different terms of age, income, gender, and ethnicity. You can find potential customers on pages. For example, you sell sunglasses. You can look for pages about sunglasses and build customer profiles. If you define the target audience, it’s easier to find them on Facebook.
Instagram is also a popular social network. You post on the newsfeed to attract visitors. Reach users having hashtags which are related to your products or services. Instagram advertising allows you to show your visual ad in others’ feeds to drive traffic. You get traffic in that way.
Pinterest is a marketing channel with a large user base. There are many female users in this community. It’s likely to drive traffic by free and paid efforts. You track Pins to find plans, events, or articles which assist you to collect audience’s information. Pinterest provides some tools like Promoted Pins and Buyable Pins.
You can join social networks above and use advertisements to get traffic. If you are on Shopify, consider using free apps: best email app for business, pop-up sales, facebook inbox, and currency converter app. Autoketing has developed great apps for merchants to boost sales and earn revenue. You are not disappointed if you visit https://autoketing.com/.