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Mar 14

GoDaddy Internet Site Builder and Search Engine Optimization? Don’t also Bother!

Given that name shows, this web site post defines our knowledge about GoDaddy Website Builder (aside from its variation – “Personal”, “Business” or “Business Plus”) although we had been wanting to enhance the on-site Search Engine Optimization of litigant. Its function just isn’t to harm GoDaddy’s reputation but alternatively to aid small enterprises understand that GoDaddy’s site Builder isn’t this content administration system (CMS) that is right for reaching the salient online existence that is therefore vital for small enterprises’ survival in this very competitive age.

As always, during our analysis that is preliminary of client’s situation, we made a summary of conditions that required action. Among others, the robots.txt file was not configured properly, there were two versions of the true website and something would have to be 301-redirected to another, there is no implemented to markup our client’s business data, reviews and services and products, no map pointing into the Bing+ listing that is local embedded, etc.

We knew that the web site ended up being hosted on GoDaddy’s internet site Builder, which we’d no experience with, so our concept was to make an effort to perform the optimizations onto it and when unsuccessful – move the internet site to WordPress and hosting that is regular.

Everything we learned is the fact that while being the way that is cheapest to host an online site on GoDaddy (that makes it an exceptionally cheap choice all together), the internet site Builder didn’t enable you to perform just about any action that a frequent hosting will allow one to. GoDaddy promote their device once the smartest choice because of their non-technical customers – an extremely easy tool with 100per cent hassle-free setup and upkeep to deliver your enterprise with a comfy fundamental internet site.

This will be real (the “comfortable basic website” component could be argued), nevertheless it is simply just what a WordPress website hosted with regular hosting services provides you with, too, except WordPress is nowhere near as limiting. The following is my advice to all or any small enterprises – don’t get intimidated by exactly how “technically demanding” it really is to put together a WordPress website and “undersell” your web existence to a web page Builder web site. Also in case it is a small little more complex to create and keep a WordPress site, even although you have to spend somebody a couple of hundred bucks to take action (which is a totally affordable cost for the task), it really is worth every penny in the end. GoDaddy’s Website Builder is too restricting SEO-, design and development-wise also when it comes to many modest consumers.

The essential shocking component about GoDaddy site Builder is you don’t have use of the FTP plus the database. You are able to imagine the restricted abilities that derive from this type of limitation. As an example, and even though there was a robots.txt file that is filled in with GoDaddy’s standard settings (the pictures folder is disallowed by default – how cool is that!), these are generally unchangeable considering that the robots.txt is inaccessible. We also contacted GoDaddy’s help center and asked them to fix the Robots.txt guidelines for all of us but unfortuitously they responded that this is simply not one thing they help. The consumer rep stated straight that the goal of GoDaddy site Builder would be to assist basic users develop a website that is basic something like a company card. So anything “too advanced level” will be impractical to implement – exact exact same applies to our suggestions to 301 redirect one of the true house pages to another (the .htaccess file is inaccessible because we don’t gain access to the FTP), custom HTML code can’t be inserted, etc. So essentially the concern that pops up is “what can one actually do with GoDaddy Website Builder to implement at the least some basic SEO?”. Well, you are able to still:

  • compose good quality content
  • optimize your titles on pages
  • optimize the going tags
  • edit the meta information (they don’t have any value SEO-wise but may increase click-through-rates)
  • choose which pages become within the XML sitemap
  • do minor HTML alterations in respect to text positioning, fonts and colors (please, remember that if you attempt to make usage of markup that could be impossible because each time you insert the rule, the attribute that is“itemscope gets stripped away, making the code invalid – one other characteristics remain intact though)

Our Suggestion

Everything we recommended to the customer would be to migrate their GoDaddy site Builder built web site to WordPress so we can implement all our Search Engine Optimization recommendations. The key concern he previously ended up being that keeping their web site will end up incredibly hard he would have to learn how to deal with WordPress for him because. We made a decision to provide him a free assessment to get their means around WordPress which can be certainly not a whole lot more tough to handle than GoDaddy Website Builder.

If you should be a small company owner and tend to be to locate a good way to generate and keep a web page, we suggest you purchase web hosting from the well-reputed company and make use of WordPress as being a CMS. In that way you can expect to manage to fully use Search Engine Optimization guidelines with no restrictions.

Do any experience is had by you with GoDaddy Website Builder? Please, comment below!

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