Want to learn some cool ways to attract more customers to your business? You are about to find some cheap and exciting strategies! How do businesses make money? Very directly, they sell products or services to people (customers) with profit. No matter how big your product or service is, your Shopify e-commerce store will not make money unless customers are willing to buy it. No customer, no business. That’s all!
For many small businesses, marketing and advertising is a big issue. This article examines the simple, cheap and highly effective ways that online business can market, advertise, and upsell products and services.
Word-of-mouth always works!
This is definitely the oldest form of marketing and advertising used by businesses. While it may yield slower results than radio or television, it still works very well. While people still suspicious about paid advertising, I think word of mouth is one of the most reliable methods in the world today.
When consumers are satisfied with the product or service, it is natural for people to share the experience with everyone in their confidence and influence. They maybe include family, friends, colleagues. , neighbors and sometimes, strangers.
Satisfied customers become your soldiers, missionaries, and supporters of your business. It is impressive that your satisfied customers will have a great time to advertise, convince and protect your business outside. Word of mouth is so compelling and so convincing that many successful businesses rely solely on this method to advertise and market their products and services. Network marketing business is a good example.
So how exactly can your small business develop an army of passionate customers who will use word of mouth advertising to your advantage?
I have a few ideas:
- Selling products or services works and gives great value to anyone who uses them. Most people buy a product or service to solve a problem or meet a need. Nothing will make a customer happier and more satisfied than getting a product that makes a tough problem go away.
- Great customer experience. People love to buy products and services from businesses that treat them respectfully. They love to be noticed and treated well and will always come back to enjoy that wonderful experience again. Even a small gesture like sending them a shopify live chat to ask about the product after the purchase also help your customers are delighted.
- Give your customers a reason to advertise and market your business. Sometimes, word of mouth advertising does not automatically come. You must encourage, motivate or encourage your customers to do that for you. And, don’t forget to discount app on shopify for them.
Start a referral program or rewards for your existing customers. The more people they refer to you, the more products, services, and discounts they will like. The reward must be big enough to trigger their interest and get them to act. That is the way win always works.
The way it works is simple. All existing customers are registered and given a unique code. Whenever they spend money in the store, it increases the total amount they have spent so far. If the total amount reaches a certain level, they will receive a specific discount for all services they pay.
Read more at How to sell online.