This Christmas, what I want is your shop on Shopify e-commerce platform is not considered as excessive spam. I mean your content marketing campaigns. Don’t turn your marketing objective into an obsession in the mind of your customers. Here, I suggest you three content marketing ideas to turn Christmas customers into loyal customers. Stay tuned and read it carefully.
Content advent calendars
Everyone maybe likes adventure calendar. I remember the cheerful excitement of opening that perforated cardboard “window” every December morning, eagerly waiting to see what Christmas chocolate I like to eat. Why not enjoy this exhilarating memory and use this concept with a daily image to treat your social media channels.
If you feel generous, you can prepare a series of emails according to the calendar of life with a different blog post for every 25 days. It seems like an excellent email marketing campaign. You can find the best email app on Shopify. Use a combination of influential interviews, product spotlights, gift ideas, Christmas story staff or content sorted from other websites.
Consequently, your subscribers will have a firm intention to keep your email open, read your content, and re-engage your brand before Christmas. You just make sure your content is useful and valuable, not annoying and advertising.
Send useful Christmas ideas from your team
Christmas brings people warmth and comfort. You won’t enjoy a summer under 30 degrees and barbecue on the beach. You will wrap your hands around a warm cocoa cup in front of a flaming fire, wearing your cable knit grandma sweater.
We like to be personal at Christmas. It’s all about showing your loved ones how much you care. However, your brand is no different. Get cozy with your customers and show your human side. A series of blog posts from your team members will enhance your connection with your subscribers. Ask for their favorite Christmas memories, the best gift they ever received, their family plans for holiday celebrations, and their tips, ideas, and recommendations for readers. Even more, you can flash sale discount app on Shopify that will be the best selling in this season.
Put each employee on their favorite product profile and explain why they think it might be a super gift idea. It probably much better to have a current proposal from a nice, respectable person, rather than a shameless poster from a lifeless brand.
Get Christmas inspiration from other industries
For the reason that every marketing expert is at the peak of innovation leading into the Christmas sales phase. There are many budgets, which means a lot of creative and new ideas to attract new customers and attract existing customers.
Register with as many retailers as possible. Keep in touch with your blog, website, email program, and social profiles. The list should have different markets and sectors – not just your direct competitors. Therefore, it is a great idea to indirectly push your eCommerce sales. You can bring Christmas closer to all customers from different countries by Christmas deals. Remember to install the best currency converter shopify so that they see prices in their currency.
So, don’t be afraid of whether or not you fit in with the idea. Why not take the concepts and reshape them to work for your target audience? Because the hard work has been done for you! Above all, it is not just competitors and other online businesses, who give the best ideas. Join the Santa-style market research habits. Try and follow people to see who is naughty and who is right.
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