Announcing the Newest Product Reviews App, Available on Shopify: Product Reviews Autoketing

This April marks the official launching of the Product Reviews Autoketing. We are thrilled to share with you the new customer testimonials and social proof standard that we’ve been working on and spending time and effort to research, develop and bring to life! We’re here to help Shopify’s merchants easily gather real, quality reviews from Read More

Influencer Marketing Autoketing

Optimize Shopify Conversion Rates with Influencer Marketing in 2021

Influencer marketing is one of the best ways to grow your Shopify business. It has an excellent return on investment (ROI), estimated to be around $5 for every $1 spent. Market analysts expect it to be worth $13.8 billion in 2021.  About 50% of brands that use influencer marketing have eCommerce stores. If you’re not Read More

Promo Videos

Using Promo Videos To Boost Your SEO

What are Promo Videos and How to boost your SEO with them? SEO is the process of ranking your website content so that it’s more likely to be displayed in the search engine result pages or SERPs.  This is typically done by including keywords in your site content, meta descriptions, title tags, etc.  However, with Read More

TikTok Marketing – Everything You Need to Know to Promote Your Business

TikTok marketing can be a great channel for your brand, as there is relatively little competition on the platform. However, if you’re new to TikTok, you may not know how you can use it to market your company. Within five years, TikTok has more than 2.6 billion users worldwide, 100 million monthly active users within Read More

Why You Should Use Urgency And Scarcity In Marketing To Drive Conversions

Using urgency and scarcity in marketing will help to boost your store conversion rate, hence skyrocket revenue to the maximum if used correctly and designed properly. People buy with emotion and justify their purchases with logic. Scarcity takes advantage of supply and urgency leverages on-demand. The contributing factor for scarcity ignites the very powerful emotion Read More

7 Successful ways of using customer reviews in everyday marketing 

Happy and satisfied customers always want to share their shopping experiences. And most people decide to make their purchase after reading positive customer reviews on the website. When you share your customer’s real-time experiences on your website, social media, blogs, etc. It shows brand warranty and promotes a sense of trust in the minds of Read More

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